High Life Heavy Pomade is the heaviest pomade currently on the market and holds like no other, yet still allows for easy maintenance and manageability. Perfect for shaping and sculpting thick curly hair to give a super tight hold for pomp’s, flattops and short quiffs. And no, it does not wash out… Why you ask? Becuase it’s not supposed to! It is intended to remain in the hair for consistent control. All High Life Pomades contain Emu oil to help strengthen and rejuvenate the hair and eliminate any greasy feel. A real gentleman’s hair product.