Layrite’s Deluxe Hair Pomade, the same classic pomade barbers have been trusting for 10 years solid, and now, they bring to you the Super Hold Deluxe Pomade… I wouldn’t believe me either if I was reading this but Layrite have actually been able to figure out how to add even more hold to their extremely popular Original Hair Pomade. Super Hold, much like the Original formula, yet a whole lot stronger. What other pomades would call Mega-Extreme-Intense hold, Layrite just call Super, nobody makes a pomade quite like it. Holds as strong as a wax. High shine for that polished look. Water-based formula washes right out just like a gel. No drying formula keeps hair soft with no flaking. Controls even the curliest and thickest hair out there. Keeps your hair in place and looking good all day. What more could you want?